Indexing problem guide

Google knows the URL exists but has not crawled it yet

“Discovered – currently not indexed” means Google has found a URL but has not completed a crawl that resulted in an index entry. It is usually a crawl-priority or site-architecture signal, not proof that the page is blocked. Repeatedly requesting indexing does not create more crawl capacity; improving the path to the page does.

Start here

Run the Run a discovery preflight before changing templates. It checks what a public crawler can see; Google Search Console remains authoritative for Google’s own indexing decision.

Why discovery can stall

Google may discover a URL through a sitemap, an internal link, an external link or a previous crawl. If a site publishes many similar URLs, has weak internal linking, changes routes frequently or responds slowly, Google can defer crawling some of them. A sitemap is a discovery hint, not a priority guarantee.

Check that the URL is not blocked by robots.txt, does not require a cookie or login, returns a stable 200 response, and has a canonical that agrees with the sitemap and internal links. A URL with no meaningful links from the rest of the site is easy for a crawler to discover once and then postpone.

Improve the crawl path

  1. Link to the page from a relevant, already-crawled hub or article using descriptive anchor text.
  2. Include only canonical, indexable URLs in the sitemap and keep lastmod truthful.
  3. Remove duplicate parameter URLs and infinite navigation paths that compete for crawl attention.
  4. Make the first response useful and fast. Important content should not depend on a failed client-side request.
  5. Use URL Inspection after the page is ready, then monitor rather than submitting the same URL every day.

What not to do

Do not add a noindex tag while waiting for Google to crawl the page; that can turn a temporary discovery delay into a permanent exclusion. Do not create dozens of near-identical pages just to increase the number of URLs in your sitemap. Do not assume an IndexNow success response changes Google’s crawl queue. Google does not participate in IndexNow.

If the page is important, strengthen its relationship to the rest of the site: give it a clear parent, link to it from content that earns visits, and make its unique answer obvious. That is a more durable signal than repeated manual submissions.

Not sure this is your problem? Start from how Google indexing works and what to expect, which covers the whole process and links to every diagnosis from one place.

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